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Published 73 years ago today, the February 1, 1949 edition of Maclean’s magazine featured a couple of longstanding roughhouse rivals, Toronto winger Bill Ezinicki and Montreal’s Maurice Richard occupying the penalty bench at the Montreal Forum, as rendered by artist Franklin Arbuckle.

Richard was 27 that year and, as usual, in the thickest of things, scoring goals and, in the week before the magazine appeared, fighting Detroit’s Gordie Howe and Boston’s Fern Flaman.

But as the Globe and Mail reminded its readers later that week, Ezinicki, who led the NHL in penalty minutes, remained the Rocket’s “arch-enemy.” The main chatter as February got going was the — semi-serious? half-facetious? — offer the Leafs were said to be prepared to make to bring Richard to Toronto. Montreal’s management scoffed. “All the money in Toronto wouldn’t buy him,” said Canadiens GM Frank Selke. Coach Dick Irvin, a former Leaf himself: “It’s propaganda. All this is merely an attempt to upset my boys on the eve of a game.”

Maybe it worked. Thursday, February 3 was the date of the game in question, two days after Maclean’s hit the newsstands. In front of what Al Nickleson of the Globe described as “a violently partisan Forum gathering of 11,226,” Ezinicki and Richard duly engaged in the second period. Richard ran into Ezinicki, breaking his stick; Ezinicki loosed a “mild punch.” Nickleson:

Referee George Gravel blew his whistle to assess minors and both skated slowly toward the penalty box, talking quite earnestly, nose to nose.

Suddenly, Richard let go a right that caught Sweet William around the shoulders. Then they were into it, with [Leaf defenceman] Gus Mortson, never one to miss a battle, rushing to the fray, followed by other players. Combatants wrestled, tugged, and threw an odd punch as the main-bouters went into a wrestling hold. They were separated three times and at the end it looked as if the Rocket had earned a wrestling decision over Ezinicki, who took a couple to the chops, didn’t land any hard ones in return, although he tried mighty hard.

They went to off to serve the majors and minors that Gravel doled out. They were joined in detention by Mortson and Montreal defenceman Glen Harmon. Unlike the Maclean’s version, Canadiens and Leafs were separated in what was then still one big communal penalty box.

The Leafs won the game 4-1, on the strength of two goals by Max Bentley.