going nowhere: twelve blockbusting nhl deals that almost were (but not quite)

Here’s Your Hat:  With 23-year-old rookie Frank Brimsek having made the Boston net his own in October of 1938, the Bruins were looking to move their 35-year-old veteran Tiny Thompson. The buzz was that Toronto might swap him for defenceman Red Horner, though both teams denied it. In November, Thompson did pack his suitcase and bid Boston bye-bye, headed for Detroit in a deal that brought back from the Red Wings goaltender Normie Smith and US$15,000 cash.

Was Bobby Hull almost a Leaf? What about Rocket Richard? What would he have looked like in blue-and-white? As the rumours wax and wane on this day of the latest NHL trade deadline, what if we ticked off some time ahead of the 3 p.m. EST finish line exploring some potentially epic NHL deals that might have been (though, in the end, weren’t). Some of these unrealized trades and transactions, to be sure, were wishful wisps in the minds of newspapermen; some others, no doubt, were actually entertained by managers with the desire (if not, maybe, the wherewithal) to get a deal done. Either way, they involve some of the biggest names and talents in NHL history.  

October, 1983

It was the Montreal Gazette’s well-connected Red Fisher who heard the word, and shared it, that Montreal was in talks to acquire Paul Coffey from the Edmonton Oilers. The All-Star defenceman was coming off a stellar season in which he’d scored 29 goals and 96 points, but Fisher had it on good, anonymous authority that Oilers’ GM Glen Sather might be interest in taking defenceman Gilbert Delorme and centre Doug Wickenheiser in a swap. Sather was determined, Fisher said, to cut back on his team’s goals against. “His long-time view has been that Coffey is too concerned with offence and not sufficiently with defence.”

Coffey stayed in Edmonton, of course, celebrating by finishing the regular season with 40 goals and 126 points, good enough to stand him second in NHL scoring, behind teammate Wayne Gretzky. Also, that spring: Coffey and the Oilers won their first Stanley Cup. He won two more with Edmonton before he was finally traded, in 1987, to Pittsburgh, where he won a fourth, in 1991.

August, 1980

The fact that no-one had scored more points as a Toronto Maple Leafs than Darryl Sittler didn’t matter much to the team’s owner, Harold Ballard, in 1979, as he did his best to make his star centre miserable. Trading away Sittler’s winger and good friend Lanny McDonald was part of the program. By the end of a season that saw Sittler tear his captain’s C from his sweater, Ballard was vowing that Sittler would never again wear the blue-and-white.

In August of 1980, Ballard told reporters that he’d phoned Calgary Flames’ owner Nelson Skalbania to tell him that he could have Sittler in exchange for a pair of centres, Bob MacMillan and Kent Nilsson. “So far Skalbania has not replied,” Canadian Press noted, “and Cliff Fletcher, general manager of the Flames, says he knows nothing about it.”

Sittler and Ballard did subsequently broker a peace that saw the former return to the captaincy and play on in Toronto, until … the next breakdown. Early in January of 1982 he walked out on the Leafs hoping to prompt a trade, which duly came mid-month. Sittler went to Philadelphia in exchange for centre Rich Costello, a draft pick (that eventually hooked Peter Ihnacak), and future considerations (that, in time, resolved into left winger Ken Strong).

May, 1973

Defenceman Denis Potvin of the Ottawa 67s was the consensus first pick ahead of the 1973 NHL Draft in Montreal, and nobody doubted the GM Bill Torrey of the New York Islanders would select him when he got the chance.

Well, nobody but Montreal GM Sam Pollock, who held the second pick in the draft. Rumour had it that Pollock was offering the Islanders two prospects, wingers Dave Gardner and Steve Shutt, if they bypassed Potvin, leaving him for Canadiens. “I’ve spoken to every general manager in the National Hockey League here this week,” Torrey said, “trying to improve my hockey team in any way I can and what a lot of people forget is that I could conceivably draft Denis Tuesday and then trade him to Rangers or Boston, and yes, even Montreal, on Wednesday, if I wanted to.”

Draft Denis is what Torrey did, while Montreal had to settle for dropping down to select Bob Gainey, eighth overall. Pollock pushed hard for that Wednesday trade, reportedly upping his pre-draft offer for Potvin to five prospects, including Shutt and Gardner. Torrey’s answer was the same: no go.

April, 1970

Chicago’s playoffs came to a skidding halt that year: the Black Hawks lost in the Stanley Cup semi-finals, falling in four straight to the eventual champions from Boston. The Black Hawks had barely packed up their sticks for the year when Bill Gleason of Chicago’s Sun-Times broke the story that the team’s management was intent on shipping out one of the team’s — well, Gleason’s word was superplayers, which is to say left winger Bobby Hull or centre Stan Mikita.

This had been decided before the playoffs, Gleason said. Hull was the likelier to go, he maintained: he was not only the more marketable, but “had given management more trouble.” Gleason and his Chicago hockeywriting brethren agreed: Hull was headed to Toronto. “That’s a natural trade,” Gleason felt. “Bobby is an Ontarioan and he would restore the glamour that has been missing from Maple Leaf Gardens.

Speculative or not, this news caused something of a stir thereabout. At 31, Hull had been a Black Hawk for 13 seasons. In four of those, he’d scored 50 goals or more. He’d won a Stanley Cup, three Art Ross Trophies, two Harts, and a Lady Byng. Nine times he’d been voted to the NHL’s 1st Team All-Star.

Toronto Daily Star columnist Milt Dunnell couldn’t confirm or deny the rumour, but he thought a trade for Hull made sense. Hull was a superstar, and popular in Toronto, and the Leafs were interested in shaking up their roster. Centre Mike Walton was available. The Leafs might even be willing to deal their star, Davey Keon, who was in line for a big pay raise, and didn’t get along with coach John McLellan.

And Chicago GM Tommy Ivan wasn’t exactly denying … well, anything. “I can’t make any comment now on trades,” he said. “Is the report about Bobby far-fetched? Well, nothing is far-fetched these days.”

A reporter who tracked Hull down heard this: “I’ll play hockey as long as I can and it doesn’t much matter where. After 13 years, if they want to jack me around like this, it’s their prerogative.”

Subsequent dispatches from Chicago described a conversation between the GM and his star. “Should I pack my bags,” Hull asked Ivan. Answer: “Don’t be silly.”

And so Hull remained a Hawk: he played two more seasons in Chicago before making his million-dollar leap to the WHA’s Winnipeg Jets. As a writer wrote in 1970: “His hatchet with the Chicago management was buried, perhaps in a shallow, well-marked grave.”

May, 1963

It was a near run thing in 1963 when Kent Douglas of the Toronto Maple Leafs won the Calder Trophy to become the first ever defenceman to win the award for the NHL’s best rookie. When the balloting showed that Douglas had pipped Detroit blueliner Doug Barkley by 100 points to 99, the Red Wings asked for a recount. The verdict the second time around? The NHL found that though Douglas’ victory was slimmer than originally thought — 99.4 points to 99.2 — he’d still won.

That same off-season May, Douglas found his way back into the news when, talking to a reporter about rumours that Montreal’s 32-year-old star left winger Boom-Boom Geoffrion was on the trading block, he spilled what seemed like surprising beans. “It looks like he’ll be joining us,” Douglas said. Montreal was interested in several Leafs, Douglas added, though he wouldn’t which of his teammates he thought might soon be Canadiens.

For his part, Geoffrion was on what was being touted as a “goodwill tour” of Canada. He’d already addressed the trade rumours in Saskatoon, before Douglas spoke up, saying that, yes, he was aware that he was supposed to be upping stakes for Boston or Toronto but, no, he hadn’t heard anything from Canadiens’ GM Frank Selke. Geoffrion seemed to think that it might be Montreal’s management spreading the gossip.

“Maybe they are trying to needle me to try to get back into form,” Geoffrion told Eric Wesselby from the local Star-Phoenix. “I fell off in production after the 50-goal season of 1960-61, but 23 goals a season isn’t a bad record. I think that scoring 20 goals in an NHL season is equivalent to batting .300 in the majors. And how many players hit .300 for a season?”

Geoffrion had reached British Columbia by the time he heard what Kent Douglas was saying back on the east coast. “I’ll believe it when I hear it,” he said in Vancouver, “— from the Montreal officials.” Of Douglas, he had this to say, in Victoria: “He’s only been in the league one year and he knows more than I do.”

At the NHL’s summer meetings in June, Canadiens’ personnel director Sam Pollock didn’t deny that Geoffrion might be on the move. Maybe he would have been, too, if the right deal had come along. As it was, Geoffrion played one more season with Montreal, scoring 21 goals, before retiring in 1964. When he unretired, in 1966, it was with the New York Rangers, for whom he played a further two seasons.

February, 1952

Toronto won the 1950-51 Stanley Cup with Al Rollins and Turk Broda sharing the net, but by early 1952 Leafs’ GM Conn Smythe, unhappy with that pair, was pursuing Harry Lumley of the Chicago Black Hawks. His first offer to Hawks’ GM Bill Tobin: Rollins, centre Cal Gardner, and defenceman Bill Juzda. When that didn’t take, he proffered a couple of defencemen, Gus Mortson and Hugh Bolton, along with minor-league goaltender Gil Mayer.

That didn’t work, either. Smythe did eventually get his man, in September of ’52, with Lumley heading to Toronto in trade for Rollins, Mortson, Gardner, and right winger Ray Hannigan. Lumley couldn’t help the Leafs win a Stanley Cup, but he did earn a Vézina Trophy in 1954, along with a pair of selections to the NHL’s 1stAll-Star Team, in 1953-54 and 1954-55.

January, 1950

Toronto coach (and assistant GM) Hap Day was categorical in quashing a rumoured deal by which the Stanley Cup champions would have sent wingers Howie Meeker and Bill Ezinicki to Chicago for left winger Doug Bentley: no. Two years earlier, in 1948, Montreal coach Dick Irvin went out of this way to deny that his team was trying to send defenceman Kenny Reardon to Chicago for Bentley.

February, 1949

Conn Smythe was in Florida for a winter’s respite when the rumour reached him — just how it travelled, or with whom it originated, I can’t say. At the time, reporters on the Leafs beat didn’t seem to know, either. What mattered was that the chief Leaf believed that Montreal might just be willing to sell the great Maurice Richard and that if so, Toronto needed to be at the front of the line. With Toronto headed to Montreal for an early February meeting with the Canadiens, Smythe told his coach, Hap Day, to take his cheque-book and wave it at Frank Selke.

Sounds incredible, not to mention implausible, but the Leafs were all in. “Maple Leaf Gardens has never been close with a buck,” Day told The Globe and Mail’s Jim Vipond, “and I have explicit instructions to meet any price mentioned for Richard’s hockey services. We consider Richard the greatest right winger in the major league, if not the greatest player.”

Dream On: While it lasted, Toronto newspapers enjoyed the idea that Richard might be lured to the blue-and-white.

He’d called Selke to set up a meeting. His last word before he climbed the train for Montreal: “I hear that Selke told Montreal newsmen he would not consider any kind of deal for Richard, yet he has not barred the door to further discussions with me.”

Toronto’s interest in Richard met with nothing but derision in Montreal. “Toronto’s retarded bid,” Gazette columnist Dink Carroll called it in the not-so-sensitive parlance of the day. “All the money in Toronto wouldn’t buy him,” Selke scoffed, in unwitting echo of other scorn, in another time — you’ll get to it, if you keep going to the end. “In other words, no matter what Leafs offered, he’s not for sale.” If, on the other hand, Toronto was interested in selling, Selke announced a spoofing interest in buying Max Bentley, Bill Ezinicki, Harry Watson, and Garth Boesch.

“Propaganda,” Canadiens’ coach Dick Irvin proclaimed. “All this is merely an attempt to upset my boys on the eve of a game.”

The Leafs ended up winning that one, 4-1 — so maybe it worked. Montreal management continued to ridicule the Leafs’ presumption. The following week, after the teams tied 2-2 in Toronto, the Gazette was only too pleased to report a phone conversation between Irvin and Selke. Richard had played an outstanding game, the coach reported. “The Rocket got two goals last night. Ask Conn Smythe how much he’ll pay for him now.”

Selke’s reply: “Don Metz got two goals, too. Ask Smythe how much he wants for Metz.”

November, 1947

The deal that sent centre Max Bentley and winger Cy Thomas to Toronto was the biggest in NHL history at the time, with Chicago getting back a full forward line in Gus Bodnar, Bud Poile, and Gaye Stewart along with defencemen Ernie Dickens and Bob Goldham. Later, Leafs’ GM Conn Smythe confided that just before getting Bentley, he’d been trying to pry defenceman Doug Harvey away from Montreal, offering Stewart straight up in a one-for-one deal.

October, 1933

The Boston Globe reported that there was nothing to the rumour that GM Art Ross was angling to trade swap right wingers and send captain Dit Clapper to Toronto for Charlie Conacher. Victor Jones was on the case: “Charlie, a great athlete, has a stomach ailment which doesn’t make him an A-1 risk.”

April, 1929

Reports had Montreal’s superstar centre Howie Morenz heading to Boston, with defenceman Lionel Hitchman and US$50,000 coming north; Canadiens’ GM Cecil Hart sharply denied it. “It looks like a deliberate effort to create discord in the team,” Hart said. “Put this down: Morenz won’t be sold to anybody. He will finish his professional hockey career where he started it, with the Canadiens.”

He was right, though Morenz did go on a bit of an odyssey in the mid-1930s, returning to Montreal for one last season before his career came to its sudden end in 1937.

A rumour in 1933 had Morenz going to Chicago for goaltender Charlie Gardiner, whom Canadiens’ GM Leo Dandurand admitted to coveting in a bad way. Like Hart before him, Dandurand vowed that Morenz (and teammate Aurèle Joliat, too) would never play for any team but Montreal. The following year, Montreal’s Gazettelearned from “a reliable source” that Morenz was Chicago-bound in exchange for right wingers Mush March and Lolo Couture. The actual deal took a few more months to consummate saw Morenz go to Chicago with goaltender Lorne Chabot and defenceman Marty Burke for right wing Leroy Goldsworthy, and defencemen Lionel Conacher and Roger Jenkins.

January, 1929

Howie Morenz had a bad knee, and Eddie Shore an ailing ankle, so when Canadiens visited Boston early in 1929, both teams had to do without their marquee players. The game ended in an underwhelming 0-0 tie with press reports noting that Montreal appeared “weakened” while the Bruins lacked “their usual dash.” The crowd of 15,000 did get some good news on the night, which they seem to have received, extraordinarily, via the Garden PA announcer. We’ll leave to John Hallahan of the Globe to pass it on:

It was announced that a rumour had been spread about that Eddie Shore had been sold to the New York Rangers. The management declared such a report ridiculous, adding there was not enough money in New York to buy him.

A great cheer went up at this statement.

It was also announced if the fans in the upper balcony did not stop throwing paper on the ice that means would be taken to screen the sections.

sammy rothschild: very speedy, with a whistling shot — lacks poundage

Any chance of a professional sporting career was supposed to have vanished for Sammy Rothschild on a baseball diamond in 1923. Sliding into second, he broke a leg, and that was supposed to be it for young Rothschild, who was already making a name for himself on ice as well as grass and basepaths.

No-one told Rothschild, apparently. Born on this date in 1900 in Sudbury, Ontario, his budding hockey career had, by the time of this injury, seen him star with the junior Sudbury Wolves and for McGill University. In the fall of 1924, Rothschild was among the first players signed by manager Cecil Hart when he was building an expansion team in Montreal. It took a while for them to take on the name Maroons; when Rothschild joined the team that October, there was still some thought that they might be a second band of NHL Wanderers. Starting out, they went mostly by Montreals.

The 24-year-old rookie left winger who happened to be the NHL’s first Jewish player skated out for the team’s inaugural game in Boston against the league’s other newcomers on December 1. Clint Benedict was the Montreal goaltender, with Dunc Munro and Dutch Cain on the defence; the forward line also featured veterans Punch Broadbent and Louis Berlinguette, winners of Stanley Cups, respectively, with Ottawa’s original Senators and the senior Montreal team, Canadiens. The Bruins prevailed, on that opening night, edging their visitors by a score of 2-1.

Rothschild scored for the first time in the NHL the next time the teams met, on December 17, when he notched two goals and added three assists in a 6-2 Montreal victory. The team had, by then, recruited another old Stanley-Cup-winning hand, Reg Noble. He and Broadbent were most of Montreal’s offense that year, sharing the team’s scoring lead with 20 points each by the time they’d finished their 30-game regular-season schedule. Rothschild was next in line, accumulating five goals and nine points as the team finished fifth in the six-team league, ahead of Boston if not quite in the playoffs.

The Maroons upped their game for their second season. With Nels Stewart and Babe Siebert added to the roster, they topped Ottawa in the NHL finals before going on to beat the Victoria Cougars of the PCHL to win the Stanley Cup. Rothschild was a modest contributor that year, statistically, scoring two regular-season goals (both of them game-winning) and four points. He played all four Stanley Cup games in 1926 without getting on the scoresheet. With a championship in hand, details like that may not registered so blankly to the Maroons and their fans. It’s also the case that each of the Maroons’ 11 players earned upwards of $3,000 each in bonus money for their Cup win.

Rothschild played another season in Montreal before coming to a crossroads in the fall of 1927. Maroons waived him, making him a free agent, and he thought about quitting the game, then, to go into the insurance business with teammate Nels Stewart. Montreal’s Gazette felt that he had plenty still to offer on the ice:

He is a brainy player with a whistling shot that is always dead to the corner and would be a valuable man to any club, major or minor.

Several teams were said to be pursuing his services before Odie Cleghorn signed him to play for his Pittsburgh Pirates, heading into their third season in the NHL. The local Pittsburgh Press approved:

The acquisition of Sammy Rothschild …, the only Jewish lad playing professional hockey, is expected to solve the center problem, and with a little more strength on the defense the Pirate pilot believes his club will get up in the running.

The Pirates did, it’s true, would make a return to the playoffs that season, though the Rangers stopped them there early on. Rothschild didn’t play much of a Pirate part at all, as it turned out. Just as the season was getting going he went down with what the Press diagnosed as “a slight attack of appendicitis.” Not long after that, the team suspended him for lacking condition and “violating club training rules.” The latter, in the NHL of the 1920s, tended to be a catch-all euphemism for living large and (often) bibulously, but back in Montreal the Gazette took up Rothschild’s defence.

The suspension was a surprise to all who’d encountered him in Montreal,

where Rothschild is popular and regarded as a player with an excellent club spirit. The report left an inference which no-one here who knows Rothschild would accept as the little forward player is noted as a clean-living lad whose habits are above reproach.

More likely: the problem lay with upper management, who weren’t providing the resources Odie Cleghorn needed to build a strong team, and that was leading to dissension within. Whatever the truth, Rothschild didn’t last: by the end of December, the Pirates released him unconditionally.

Within a week he’d found a new hockey home with the New York Americans. His Sudburiness likely figured in here: the coach in New York was his old Sudbury Wolves teammate Shorty Green, whose brother, Red, another former Wolf, played the left wing. Right winger Alex MacKinnon was said to have grown up next door.

“Very speedy and a clever stickhandler,” the Ottawa Citizen assessed Rothschild as he headed to his new team, standing 5’6” and weighing in at 145 lbs.; “lacks poundage.”

In New York, the newspapers scouting the Amerks’ new acquisition took an interest (in a way that the Canadian press never really seems to have) in Rothschild’s Jewishness. In announcing his home debut in early January of 1928, a column in The Brooklyn Daily Eagle noted that the Madison Square Garden crowd would be filled with “American rooters and Sammy’s compatriots of the Jewish race.” To aid, perhaps, in drawing just such a crowd, the columnist cited this tantalizing (and almost certainly spurious) family history:

Sammy is a descendant of the Baron de Rothschild, Jewish international banker, perhaps the most famous in the world over. The story of the de Rothschild family is very interesting. The banking family originated centuries ago in Germany, but is now Parisian. The title is Austrian. Branches of the family are scattered all over the world. Sammy represents the British line in Canada.

The Daily News went with a more direct appeal, headlining its game-day coverage this way:

HEY! HEY! JEWISH SKATER JOINS AMERICANS TONIGHT

It was in the fall of 1926, little more than a year earlier, that the Americans’ MSG neighbours and rivals had launched their bizarre campaign to attract Jewish fans to their games. A press agent working for the Rangers, Johnny Bruno, was the brains of that short-lived operation, which involved pretending that goaltender Lorne Chabot (a Catholic) was, in fact, the NHL’s first Jewish player, variously identified in the local papers as Leopold Shabotsky/Shavatsky/Chabotsky. Before newspapermen back in Canada pointed out that no, Chabot wasn’t, Bruno also tried to pass off Rangers’ winger Ollie Reinikka — his actual background in British Columbia was Finnish — as an Italian named Ollie Rocco.

On the ice for the star-spangled Americans, Rothschild seems to have made a good early impression in New York. He does seem to have sickened again that winter, which kept him out of the line-up; there’s also mention of a bad knee, presumably the one he’d injured running the bases back in ’23. Nevertheless, some columnists felt, he was destined to become one of the most popular players in Manhattan, “a Hebrew athlete never fails to draw crowds to the gate.”

It didn’t work out. Rothschild couldn’t score in the 11 games he played for the Americans that winter, or didn’t, and by mid-February he was out of the line-up. I’ve seen it suggested that his aching knee forced him to quit, though nothing conclusive. Rothschild’s professional demise was as thorough as it was quick, to the point that the next NHL reference I can see in the newspaper archives is from 1931 when the Toronto Maple Leafs signed defenceman Alex Levinsky. He was going to be good, opined The Ottawa Citizen at that time, and if he was, well, one of the New York teams would surely try to lure him to Madison Square Garden. “Gotham has been on the lookout for a Jewish hockey star for years,” the feeling was. “Though he is very popular in Toronto, New York would open him with open arms.”

After the NHL, Sammy Rothschild returned to Sudbury. He was a referee and then a coach, taking to the bench of his old team, the junior Wolves, and steering them to a 1932 Memorial Cup championship. He was a curler, too, and served as president of the Dominion Curling Association. Away from the ice, he prospered as a clothier, a Montreal Gazette obituary relates, “one of the city’s most prominent businessmen.” He served as a city alderman and, in 1963, ran without success for mayor. Sam Rothschild died in 1987 at the age of 87.

Of his NHL days, Stanley-Cup-winning though they might have been, he once said this:“I was only a player, never a star. Some think that anyone who played in the NHL at that time must have been a star. But it just wasn’t so — especially in my case.”

herb gardiner: in 1927, the nhl’s most useful man

Sont Ici: A Pittsburgh paper welcomes Canadiens Herb Gardiner and goaltender George Hainsworth, along with (between them) Gizzy (not Grizzy) Hart, who in fact played left wing rather than defence. Canadiens and Pirates tied 2-2 on the night after overtime failed to produce a winner.

Tuesday this week marked a birthday for Herb Gardiner, born in Winnipeg in 1891, whose stardom on the ice in Calgary and Montreal you may not have heard about. (He died in 1972, aged 80.) If you look Gardiner up at the Hockey Hall of Fame, whereinto he was inducted in 1958, you’ll see that his adjectives include stellar and two-way and consistent, and that one of his nouns is rock. Also? That he won the Hart Memorial Trophy as the NHL MVP in 1927, edging out Bill Cook on the ballot, along with the impressive likes of Frank Frederickson, Dick Irvin, and King Clancy.

Browsing the Attestation Papers by which Gardiner signed up to be a soldier in Calgary in 1915 at the age of 23 and the height of just over 5’ 9”, you may notice that the birthdate given is May 10, which is wrong, must just be an error, since a lie wouldn’t have made any difference to Gardiner’s eligibility. Listing the profession he was leaving behind to go to war as surveyor, he started a private with the 12th Battalion of the Canadian Mounted Rifles, went to England, was taken on strength with the 2nd CMR, who went unhorsed to fight in France in 1916. Gardiner was promoted corporal that year and then lance-sergeant, and we know that he was wounded in June, probably near Hooge in the Ypres Salient in Belgium. The nature of the wound is inscribed in Gardiner’s medical record as “GSW Nose” — i.e. Gun Shot Wound Nose. That’s as much as I know about it, other than it seems that he was brisk in his recovery, and kept on winning promotion as 1916 went, to company sergeant-major, then temporary lieutenant. The following year he spent a lot of time in hospitals with (as per the medical file) bronchitis, pleurisy, catarrhal jaundice. He was invalided back to Canada, eventually, where he was playing hockey again for various Calgary teams before he was demobilized in 1919.

Most of the starring he did in those post-war years was on defence for the Calgary Tigers of the old Western Canadian Hockey League, where he played with Red Dutton and Rusty Crawford, Harry Oliver, Spunk Sparrow. In 1926, when the league disbanded (it was the WHL by then), Cecil Hart of the Montreal Canadiens bought Gardiner’s contract. He took the number 1 for his sweater in Montreal, and played his first NHL game in November of 1926 at the age of 35 in the old Boston Arena on a night when another WHL import was getting his start on the Bruins’ defence: 23-year-old Eddie Shore. Boston won, 4-1, and even in the Montreal papers it was Shore’s debut that rated most of the mentions, his rugged style, and some pleasantrieshe exchanged with Canadiens’ Aurèle Joliat. Oh, and Montreal goaltender George Hainsworth was said to be hindered by the fog that blanketed the ice. “The heat in the rink,” the Gazette noted, “was fearful.”

Along with Hainsworth and Joliat, Canadiens counted Howie Morenz in their line-up that year, and Art Gagne and Pit Lepine, along with a talented supporting cast. Gardiner joined Sylvio Mantha and Battleship Leduc on the defence — and that was pretty much it, other than Amby Moran, who played in 12 of Montreal’s 44 regular-season games. Gardiner, for his part, was not so much busy as ever-present, relied on by coach Cecil Hart to play all 60 minutes of each game. With the four games Canadiens played in the playoffs, that means he played 48 games — italics and respectful props all mine — in their entirety that year.

“And sometimes it was 70 or 80 minutes,” he recalled years later. “We played overtime in those days, too. But it wasn’t as hard as it sounds. I never carried the puck more than, say, eight times a game. And besides, I was only 35 years old at the time.”

By February of 1927, Elmer Ferguson of The Montreal Herald was already touting Gardiner as his nominee to win the trophy named for his coach’s father. Another hometown paper called Gardiner “the sensation of the league.” When in March sportswriters around the NHL tallied their votes, Gardiner had garnered 89, putting him ahead of the Rangers’ Bill Cook (80) and Boston centre Frank Frederickson (75). I like the way they framed it back in those early years: Gardiner was being crowned (as The Ottawa Journal put it) “the most useful man to his team.” For all that, and as good as that team was, those Canadiens, they weren’t quite up to the level of the Ottawa Senators, who beat Montreal in the semi-finals before going on to win the Stanley Cup.

With Hart in hand, Gardiner asked for a pay raise in the summer of ’27. When Montreal didn’t seem inclined to comply, he stayed home in Calgary. He was ready to call it quits, he said, but then Canadiens came through and Gardiner headed east, having missed two weeks of training. He wouldn’t say what Montreal was paying him for the season, but there was a rumour that it was $7,500.

So he played a second year in Montreal. Then in August of 1928 he was named coach of Major Frederic McLaughlin’s underperforming Chicago Black Hawks, the fourth in the club’s two-year history. Gardiner had served as a playing coach in his days with the Calgary Tigers, but this job was strictly benchbound — at first. As Gardiner himself explained it to reporters, Montreal was only loaning him to Chicago, on the understanding that he wouldn’t be playing. The team he’d have charge of was a bit of a mystery: “What players they will have; what changes have been made since last winter, and other matters pertaining to the club are unknown to me,” he said as he prepared to depart Calgary in September. The team trained in Winnipeg and Kansas City before season got going. When they lost five of their first six games, Gardiner got permission from Montreal’s Leo Dandurand to insert himself into the line-up, but then didn’t, not immediately, went to Ottawa and then Montreal without putting himself to use, and remained on the bench through Christmas and January, and Chicago was better, though not at all good, moping around at the bottom of the league standings.

He finally took the ice in February in a 3-2 loss to New York Rangers, when the Black Hawks debuted at their new home: due to a lease kerfuffle back in Chicago, the team was temporarily at home at Detroit’s Olympia. Gardiner played a total of four games for Chicago before Montreal, up at the top of the standings, decided that if he was going to be playing, it might as well be on their blueline, and so with the NHL’s trade-and-transaction deadline approaching, Canadiens duly ended the loan and called him back home.

Well out of the playoffs, the Black Hawks finished the season with (best I can glean) Dick Irvin serving as playing-coach, though business manager Bill Tobin may have helped, too. Major McLaughlin did have a successor lined up for the fall in Tom Shaughnessy. Coaches didn’t last long with McLaughlin, and he was no exception. While Gardiner oversaw 32 Black Hawk games, Shaughnessy only made it to 21 before he gave way to Bill Tobin, whose reign lasted (slightly) longer, 71 games.

Gardiner finished the season with Montreal, who again failed to turn a very good regular season into playoff success. In May of 1929, Canadiens sent Gardiner to the Boston Bruins, a clear sale this time, in a deal that also saw George Patterson and Art Gagne head to Massachusetts. Gardiner was finished as an NHLer, though: that fall, the Philadelphia Arrows of the Can-Am League paid for his release from Boston and made him their coach.

Attestee: Herb Gardiner signs up to serve, c. 1915.

the sorry condition in which the canadiens have found themselves

On The Rise: A Montreal pre-season line-up from October of 1942. Times were tough, but hope bloomed eternal. Back, left to right: Jack Portland, Bobby Lee, Paul Bibeault, Ernie Laforce, Red Goupille, Maurice Richard, Butch Bouchard. Front: Bob Carragher, Glen Harmon, Buddy O’Connor, Gerry Heffernan, Elmer Lach, Tony Demers, Jack Adams. (Image: Library and Archives Canada / PA-108357)

There’s a howling you’ll hear when the Montreal Canadiens start an NHL season with a run of 1-6-1. Fans lend their fury to the high machine-buzz of hockey-media frenzy, and and there’s an echo down there in the NHL’s basement where the Canadiens and the three sad points they’ve earned to date languish. The whole din of it gets amplified, as everything does, when you put it online. And history can’t resist raising a nagging voice, too.

Today its refrain is this: should these modern-day Canadiens lose tonight’s game at the Bell Centre to the visiting Florida Panthers, they’ll match the ’41-42 Canadiens for season-opening futility. That was the last time Montreal went 1-7-1 to start a season.

Lots of people have lots of good ideas. Captain Max Pacioretty should either start scoring/lose his C/get himself reunited on a line with centre Philip Danault/see to it that he’s traded to Edmonton as soon as possible, maybe in exchange for Ryan Nugent-Hopkins. GM Marc Bergevin needs to address the media/find a sword and fall on it/reverse-engineer the trade that sent P.K. Subban to Nashville for Shea Weber.

Amid the clamour, coach Claude Julien was calm, ish, yesterday. “We’re all tired of losing, I think that’s pretty obvious,” he told reporters circling the team’s practice facility at Brossard, Quebec. “You know we really feel that we’re doing some good things but we’re not doing good enough for 60 minutes and we need to put full games together.”

Back in ’41, sloppy starting had become a bit of a Canadien tradition. With Cecil Hart at the helm, the team had launched its 1938-39 campaign by going 0-7-1. A year later they got going in 1939-40 with an encouraging 4-2-2 record before staggering through an eight-game losing streak followed by twin ten-game winless runs. In 1940-41, getting underway for new coach Dick Irvin, Canadiens sputtered out to a 1-5-2 start.

Irvin had just coached the Leafs to another Stanley Cup final when he quit Toronto for Montreal in the spring of ’41. He’d started his Leaf reign by winning a Cup in 1932 and in eight subsequent seasons, he’d steered his teams to six Stanley Cup finals.

Why would he want to take charge of a team that The Globe and Mail’s Ralph Allen called “a spent and creaking cellar occupant”?

For the challenge, presumably. Better money? Main Leafs man Conn Smythe was, in public at least, magnanimous — strangely so, to the extent that The Gazette ran his comments under the headline “Smythe in New Role/ As Aide to Canadiens.” It quoted him saying that Montreal had asked his permission to offer Irvin the job. “The Maple Leaf club’s reaction,” he continued, “was that we hated to see Irvin go but we felt that the sorry condition in which the Canadiens had found themselves wasn’t doing any team in the league any good.”

Smythe wanted to help, what’s more. “We are going to give him whatever help we can in player deals.” Maybe Irvin and the Canadiens could use Charlie Conacher, for instance, or Murray Armstrong?

“If he figures Conacher or Armstrong will fit,” Smythe prattled away, “then he can have them, and also two or three other players on our roster.”

Irvin must have figured otherwise. He went about reshaping the Canadiens without his former boss’ aid. In November, his new Montreal charges started off by tying Boston 1-1 at the Forum. They followed that up with four losses and an overtime tie before powering by the New York Americans 3-1 on November 23. The teams played again in New York the next night and Montreal lost by a score of 2-1.

“The rearguard has been the main grief of the made-over Habitants,” Harold C. Burr opined in The Brooklyn Daily Eagle. Rookies Alex Singbush, 19-year-old Ken Reardon, and Tony Graboski were inexperienced, liked to rush the puck too much. Star winger Toe Blake was in slump, too — that didn’t help. The best part, Burr thought: these Habs never quit fighting. “That’s one of the attributes of this young team — the old scrappiness.”

Irvin had vowed that the team would make the playoffs in ’41. The season was shorter then, of course, 48 games, so the margin for error was tight. Then again, six of the league’s seven teams got qualified for the post-season, so all Montreal had to do (and did) was to go 16-26-6 and edge out the woeful (and soon-to-be-extinct) New York Americans for the final playoff berth. (Facing the Chicago Black Hawks, Montreal fell in three games.)

Montreal would eventually get themselves turned around. In the fall of ’42, Canadiens added a young rookie named Maurice Richard to the fold. Two years after that, the team was at the top of the NHL standings when the season ended in March. And in April of 1944, they defeated the Chicago to win the Stanley Cup.

Before that, during the bleak years, hope does seem to have been more eternal in its bloom than in modern-day Montreal.

Concern was in order in November of 1938: from Montreal’s Gazette.

Deep into November of 1938, English Montrealers awoke to read in The Gazette that Canadiens had lost their sixth straight game in New York the previous evening, 2-1 to the Rangers. Never mind: even the New York papers were said to be reporting that Montreal had played the Rangers off their skates for a good part of the game. Jim Burchard of The Telegram said the visiting team lacked only luck, while The Herald-Tribune felt they just needed a bit more polish in their finishing. “They muffed half a dozen scoring chances,” Kerr Petri wrote. Coach Cecil Hart was certain his boys would beat the Americans in the next game, that very night. “On the basis of last night’s form, we can do it,” he said. “We’re going to win plenty of games after that one, too. And if we had any of the breaks last night, the first victory might be ours already.” (The Americans whomped them, instead, 7-3.)

Four years later, almost to the day, Dick Irvin was telling the hockey writers that the 2-1 loss in Detroit that left the Canadiens adrift at 0-4-2 was cause for … encouragement. “One can’t be satisfied by obtaining only two points out of a possible 12, but they are improving. They played good hockey in Detroit, had more chances, I think, but the other guys got the decision — and that’s what counts.”

A year after that, November of 1941, and the 0-4-1 Canadiens had the Rangers coming in. “Despite the fact Canadiens have not yet won a game,” The Gazette noted, “the box-office at the Forum reported yesterday prospects for a big crowd tonight are bright.”

Montreal lost that one, 7-2. Still, as he’d done a year earlier, Irvin did guide the team once more into the playoffs. Think of that as Max Pacioretty and Carey Price lead their 2017 Canadiens out onto the ice tonight.

 

mars fatal

mars fatalHowie Morenz died late on the night of Monday, March 8, 1937, in his hospital room at Montreal’s Hôpital Saint-Luc. Many Montrealers would have first known the shocking news next morning through the pages of Tuesday’s morning paper, The Gazette, Le Canada, La Patrie. None of them had much light to cast on just what had happened, how the leg Morenz had fractured in late January on the ice at the Forum could now have killed him. His doctor reported that his heart and his pulse had been normal on Monday, according to La Patrie, and yet he’d died in his sleep.

Amid the many tributes and reviews of Morenz’s career, La Patrie also saw fit to remind readers that there’s no more mournful month in Montreal Canadiens’ history than March. It was just 11 years, after all, since legendary goaltender Georges Vézina had died of tuberculosis at the age of 38, four months after opening the 1925-26 season in the Montreal net. Seven years before that, Canadiens’ notorious 37-year-old defenceman Joe Hall had succumbed to pneumonia he’d contracted while suffering from Spanish influenza.

A terrible thing that was, of course, if not entirely fair to March. La Patrie had a key detail wrong: Hall actually died on April 5, 1919.

Back on March 19, he was still resting in his room in Seattle’s Georgian Hotel, one of several Canadiens to have sickened while the team was battling the Seattle Metropolitans for the Stanley Cup. Transferred to the Providence Hospital in early April, Hall was saidto be improving, his temperature a steady 103. With five games of the six-game Stanley Cup series in the books, the ravaging flu had by then forced Montreal to forfeit the deciding game on April 1. When Seattle manager Pete Muldoon refused to accept the forfeit, the championship was abandoned.

On April 3, Montreal manager George Kennedy announced that his players were not all, as rumour had it in Eastern Canada, on the verge of death. Hall’s condition had, however, worsened. “He still has a chance for his life,” The Vancouver Daily World wrote the day before he died, “and he is fighting hard.”

In 1937, Canadiens were scheduled to play the Maroons the night after Howie Morenz died. The team planned to cancel, but Mary Morenz insisted that her husband would have wanted the game to go on. Two days later, on Thursday, his body would lie in state at centre ice in the Forum, but on Tuesday it was hockey night.

The referees and players on both teams wore arm-bands; ushers and program-sellers had black ribbons pinned to their jackets.

Canadiens president Ernest Savard spoke to the crowd of 10,000. “It is with sincere regret and deep emotion that we announce the death last night of the one and only Howie Morenz,” he said. “He was a gentleman and the finest hockey player ever known.”

Two minutes of silence followed his words. “The monotonous whirling of the ventilating fans alone broke the stillness,” The Canadian Press reported, “until the drums of the Victoria Rifles began to roll. Then, the bugles sounded Last Post.”

Canadiens’ goaltender Wilf Cude cried, The Gazette noted, “unashamedly,” and defencemen Walter Buswell and Babe Siebert “had to skate to his side and talk to him.”

In the dressing room, coach Cecil Hart said, “You know, boys, there is little I can say on an occasion like this.” He told them to “forget all your troubles, to go out there and play — play as Howie would have played if he were here.”

“The game that followed helped make those in the Forum a bit forgetful of the tragedy of the night before,” was the way The Gazette described it. “A fighting Canadien team saddened by the loss and minus two regulars, Aurel Joliat and Toe Blake, hurled itself at Maroons.” They couldn’t overcome: the final score was Maroons 4, Canadiens 1.

you naturally hope it can turn things around: a field guide to hiring and firing boston coaches

Rodden + Patrick 1935 Courtesy of the Boston Public Library, Leslie Jones Collection.

Boards Meeting: Boston coach Frank Patrick, at his command post on the Bruin bench, confers with referee Mike Rodden at the Garden, c. 1935. This was still a time before coaches patrolled behind the bench and their players; mostly, they sat alongside them. (Image: Courtesy of the Boston Public Library, Leslie Jones Collection)

Claude Julien lost his job as coach of the Boston Bruins on Tuesday. GM Don Sweeney announced the news at 8 a.m. in a written statement, and then followed that with a press conference a few hours later. Whether or not they agreed with the decision to dump the coach, many Boston fans and commentators found the whole business distasteful if not outright insulting to the city and all it stands for: the New England Patriots, after all, were parading in Boston that very day to celebrate Sunday’s Super Bowl victory.

Sweeney, as you would, looked like he’d rather be anywhere else, in any historical period. He apologized for the poor timing, tried to explain. He wanted to give the new, interim coach — 51-year-old Bruce Cassidy, who’d been aiding Julien as an assistant — hoped to give him a chance to practice with the players before they had to play a game.

“So we have a real opportunity,” Sweeney said, “to sort of step back from the emotional piece of this, and allow our players to get away and vacate it mentally and physically. I thought it was a good opportunity, today and tomorrow, to get their feet on the ground in a practice environment, which we haven’t had playing 50 games in 102 days. The schedule has been challenging in that regard.”

Julien, who’s 56, started in Boston in 2007. That made him (up to the minute of his dismissal) the longest serving of NHL coaches. He departed the Boston bench as one of game’s most respected benchers, having steered the club to a Stanley Cup championship in 2011, the first for the Bruins since 1972. No coach has won more Cups than that in the team’s 93-year-history. Julien also coached the team through more games than anyone else, including the legendary Art Ross, while chalking up the most wins. Graded by winning percentage (regular season + playoffs), his .555 falls back of Tom Johnson (.670) and Cooney Weiland (.602).

Cassidy has two wins, so far, to his name, and a perfect percentage: the Bruins followed up Thursday’s 6-3 victory over San Jose with a 4-3 decision this afternoon versus Vancouver.

While he relishes those, maybe what we’d better do is review the hirings and firings of Cassidy’s 27 forebears on the Bruins’ bench, starting back when the Bruins started, in 1924. Art Ross came first, of course, serving as Boston’s everything in those early years of the club, stocking the roster, forging an identity, and coaching the team through its first 461 games, which yielded one Stanley Cup (1929).

That gets us to the spring of 1934. The Bruins had finished at the bottom of the American Division, out of the playoffs. “I am leaving for Montreal on the 8.45 o’clock train tonight,” Ross told Victor Jones of The Boston Globe a couple days after the team played their final game. “I shall do some scouting during my absence and I may take in part of the Stanley Cup series. And before long I shall engage a coach for the Bruins.”

After ten years at the helm, he was looking to focus his energy. He was 49 and he’d been ill with intestinal trouble. Candidates were said to include Lionel Hitchman, Eddie Powers, Cecil Hart, and Tommy Gorman — maybe Nels Stewart? In the end Ross hired Frank Patrick, also 49, a good friend who’d been working as the NHL’s managing director.

“In my opinion,” Ross said, “he is the best coach in the game today. He should bring Boston a winning team.”

The Bruins did win under Patrick, though they didn’t manage a championship in the two seasons he was in charge. Eric Zweig’s 2015 biography Art Ross: The Hockey Legend Who Built The Bruins is a good guide to Patrick’s exit in 1936. Ross thought that Patrick was too friendly with players and referees, plus he was drinking too much, and the two men had stopped talking.

Frank’s son Joe Jr. told Eric Whitehead alcohol was a problem, but so was Ross’ reluctance to give his coach autonomy. “Art simply couldn’t or wouldn’t let go of the reins,” Joe Jr. says in Whitehead’s The Patricks (1980), “and my father couldn’t abide that.”

Patrick wasn’t fired, exactly: he just wasn’t, in newspaper parlance from the time, “re-engaged.” Former Bruins’ captain Lionel Hitchman was coaching the team’s minor-league affiliate, the Boston Cubs, and he was once again mentioned as a possible successor. Asked whether star defenceman Eddie Shore might take on coaching the team from the blueline, Ross was non-committal.

“Personally I do not think it would be a wise move,” he said. “In the first place, hockey is too tough a game for a playing manager and in the second, Eddie is much too valuable a player to ruin him by loading so much responsibility on his shoulders. A defenceman these days has all he can do watching opposing forwards without having to keep an eye on his own.”

So Ross returned. He stayed on through to 1939, when he decided for a second time that he’d had enough.

“I can’t go through this any more,” he said this time. “For some time I’ve thought I ought to get off the bench. Lester Patrick of the Rangers and I are about the only men in the NHL who have tried to combine front-office work and bench managing for so many years. He told me after the Bruins-Rangers series that he couldn’t stand it any more, and I know I can’t.”

ross-cooney-version-2

He ceded the coaching to Cooney Weiland, the newly retired erstwhile captain of the Bruins who’d spent the last year of his NHL career as Ross’ playing assistant. Under Weiland, the Bruins prospered, and in his second year, 1940-41, they won a Stanley Cup — whereupon the coach left the champions to take over the AHL Hershey Bears.

Eric Zweig suggests another feud. In a chapter of his book in which he looks into Ross’ fallings-out with Eddie Shore, Bill Cowley, and Herb Cain (not to mention his blood-grudge with Conn Smythe), he concludes that Ross wouldn’t, couldn’t — didn’t — let his coach coach.

Again Ross was ready to get back to doing it for himself. He stayed on this time through 1945. “I’m through,” he declared that spring. “I’ll never sit on the bench again.” Another of his faithful captains had been acting as a playing assistant, 38-year-old Dit Clapper, who was now ready to retire.

Or maybe be retired. “We want Dit to quit before he is seriously hurt,” Ross said. Clapper himself wasn’t entirely sure he was through as a player. Not long before hewas appointed, he’d been telling Harold Kaese of The Boston Globe that he’d “hate to do nothing but sit on the bench.” And, true enough, he did continue to play for the first couple of years he coached, if mainly on spot duty, replacing injured players in the line-up.

Something else Kaese reported: “The manager said he liked Clapper as a coach because he was willing to take his advice, which other Bruins coaches (Frank Patrick and Cooney Weiland) were not.”

Clapper coached on through the 1948-49 season. At the team’s annual season-ending banquet,  owner Weston Adams stood up and quieted the crowd. “I’m sorry that I have to make the saddest announcement of my career,” he said. “Just this noon I learned that Dit will not be with us another year.”

Clapper, who was 42, was headed for home. His wife hadn’t been well, and he had a teenaged son and daughter, along with (as Ross, once, had had, in Montreal) a thriving sporting goods store. “My family and my business in Peterborough, Ontario, now demand all my attention,” he told the room.

Art Ross was overcome with emotion. As for the players, they had a gift to give: a hunting rifle.

“Being a coach is a pretty tough job,” Clapper said, “particularly for an old player. To be a really good coach you have to drive the guys. I just couldn’t do that. All these boys were really my friends.”

I don’t suppose anyone would have batted an eye if Art Ross, now 64, had returned one more time to the Boston bench. He didn’t, though.

“We wanted a man who didn’t know our players at all,” Bruins’ president Weston Adams advised in 1949 when he hired 52-year-old George (Buck) Boucher, famous Frank’s older brother. “Everybody now starts from scratch. They’ve got to make the team. It’s up to Buck to select the men he wants. I don’t think we will have to make apologies for next year’s Bruins.”

Art Ross was on the same page. “Yeah,” he said. “We were looking for a two-fisted guy and got one. He won’t be a yes man to me.”

When the Bruins let him go a year later, Boucher was surprised. He called it a “dirty deal.” Ross let him know as the team travelled to Toronto for the final regular-season game of the season. “It was a blow, and made it a rough ride,” Boucher said. “I had rather expected it but it was tough to take. Art Ross told me I’d done a good job, but the club had other plans for next season. I asked him, ‘If I’ve done such a good job, why am I being fired? I think I deserve another chance.’ And he told me, ‘We have other plans.’”

Art Ross had his side of the story to tell. He was up in Canada, acting as league supervisor for the Stanley Cup playoffs, but made a special trip home to Boston to clarify things for reporters.

“We haven’t lied to you people in 26 years,” he told them at a press conference where he sat alongside team president Weston Adams and a director named Frank Ryan.

Ross reminded everybody what good friends he and Boucher were. They’d discussed finding another coaching job for him. “We could have paid him off for the season — we all know his contract was for one year — several times after some mistakes, but we didn’t.”

Ross addressed charges that upper management had interfered with Boucher through the course of the season. “Regardless of what has been written or said by anyone, it’s not true that any of us interfered at any time with Boucher,” he said. “I called him on the phone once in the season during the course of a game and that was to tell him one of several kids we had brought up for a look was sick and maybe should not play any more.”

“I also suggested — only suggested mind you — perhaps the kids should be changed more often in the third period or we might get licked. We had a three-goal lead at the time. Well, we lost the game. But that’s the only time he was ever told anything by either of us at any time during a game, immediately before or immediately after.”

Boston’s players were sorry to see Boucher go. They presented him with “a powerful short wave radio.”

“This was no sympathy act,” said captain Milt Schmidt. “We planned this some weeks ago as a gift to a swell guy.”

Bun Cook would be the next coach. That was the word. Or Joe Primeau? But no. Instead, Ross lured 38-year-old Lynn Patrick in from the wilds of Victoria, British Columbia. Lester’s son, he’d coached the Rangers for one successful year then quit. He preferred, he’d said then, “to rear my family in some place other than a big city.”

Suburban Boston would work, too. “This is the kind of an opportunity I’ve been hoping and searching for,” Patrick said. “I’m ambitious to get ahead in hockey and don’t want to be a coach all my life.” And so a succession plan was in place: after two years of coaching, Patrick would ascend to replace a retiring Ross as general manager.

That didn’t go quite as planned. Ross kept going through the spring of 1954, announcing his retirement, in the Bruin way, at the team’s annual end-of-year banquet. Under the new plan, Patrick would take on the role of general manager while continuing to coach for one more year. By then, captain Milt Schmidt would be ready to retire and, in the Bruin way, turn himself into the coach.

Bench Bruin: Coach Milt Schmidt, as he was when he finally hung up his playing gear, guided Boston through 11 seasons, from 1954 through to 1966. He later steered the Washington Capitals, from 1974-76.

Bench Bruin: Coach Milt Schmidt, as he was when he finally hung up his playing gear, guided Boston through 11 seasons, from 1954 through to 1966. He later steered the Washington Capitals, from 1974-76.

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naming rights, naming wrongs: brownies, montreals, defenders of the realm

mtl-24

Maroons-To-Be: The Montreals, 1924-25

Vegas Golden Knights is the name of the NHL’s newest franchise, as you know if you watched the big unveiling live this week from Toshiba Plaza, out in front of T-Mobile Arena, in hockey’s new Nevada home. Rumours of what the team might be called had been tumbleweeding around the internet for months. Nighthawks maybe? Desert or perhaps Silver Knights? Sand Knights, possibly? The announcement came with accents of fire and ice and, in keeping with hockey tradition, a crowd that booed NHL commissioner Gary Bettman, who smiled his tight smile.

So. Las Golden Knights of Vegas. No — sorry: lose the Las. Vegas Golden Knights™ is what it is, as per official NHL pronouncements the following day. Team colours? Black, gold, steel gray, white, and red. Seems like a lot, but fine. “Our base colour, in my mind, really exudes strength,” the GK GM George McPhee is seen to say in a promotional video, referring (I think) to the gold. Team owner Bill Foley was the one to explain the thinking behind the name: “We selected ‘Knights’ because knights are the defenders of the realm and protect those who cannot defend themselves. They are the elite warrior class.”

How did these medievals make it from the realm over to the Sagebrush State? I’d hoped Foley would go on to that. That’s the story I’m waiting to hear. I’m sure it’s coming. Maybe in time for next June’s expansion draft?

In the meantime, let’s look back to an earlier NHL expansion. It was, after all, at this time of year in 1924 that another new NHL team announced its name, even as another did not.

The league grew by 50 per cent that fall, with Boston and a second Montreal team joining a loop that already included Canadiens, Ottawa’s Senators, the Toronto St. Patricks, and Hamilton’s Tigers.

Expansion had, it’s true, been brewing for a while — for the full story, I recommend Andrew Ross’ Joining The Clubs: The Business of the National Hockey League to 1945 (2015). Still, compared to today’s process, the whole thing looks hasty if not altogether last-minute: with the new season slated to start at the end of November, news of the new franchises didn’t appear in the press until mid-October. In 1924, Boston and Montreal each paid $15,000 to join in the fun, which amounts to something like $200,000 in modern dollars; Foley’s franchise fee sends the NHL $500-million.

In Boston, owner Charles F. Adams, the grocery-store tycoon, had hired wily old Art Ross to manage his hockey operation ahead of the team’s debut, December 1, at home to Montreal’s not-Canadiens. If the names of the initial Bruins players Ross gathered didn’t exactly soak into hockey history, men like Bobby Rowe and Alf Skinner and goaltender Hec Fowler were doughty veterans, and there was some young talented blood, too, in Carson Cooper and Werner Schnarr. Most of the players met up with Ross in Montreal. Together they took the train south to their new hockey home.

Friday, November 14, they arrived. They checked in at the Putnam Hotel on Huntington Avenue, walking distance to the Boston Arena, where manager George Brown had starting making new ice a day earlier: hockey was coming, yes, but public skating was opening for the season, too, Saturday morning at nine o’clock. He’d had to reduce the size of the ice surface to bring it into line with NHL norms, but in doing so, the Arena also gained 1,000 new seats for paying customers.

The hockey players had a hotel and a rink, and they got a name and colours in time for the weekend.

The Boston Daily Globe laid it all out for prospective fans. Uniforms would be brown with gold stripes around the chest, sleeves, the stockings. “The figure of a bear will be worn below the name Boston on the chest.” Yes, brown. That was, after all, the Adams hue in all things:

The pro magnate’s four thoroughbreds are brown; his 50 stores are brown; his Guernsey cows are of the same color; brown is the predominating color among his Durco pigs on his Framingham estate, and the Rhode Island hens are brown, although Pres Adams wouldn’t say whether or not the eggs they lay are of a brown color.

Bruins was the name Adams and Ross had agreed on, having considered and discarded Browns. The worry there: “… the manager feared that the Brownie construction that might be applied to the team would savor too much of kid stuff.”

Bruin brown, c. 1924

Bruin brown, c. 1924

Was it Art Ross’ secretary who came up with the name? That’s what Brian Macfarlane says in The Bruins (1999), drawing on (I’m guessing) a few terse newspaper accounts from the late 1960s — I can’t find any earlier source. So Bessie Moss from Montreal, the story goes, was Ross’ assistant, handling the mail before he headed south, and once she heard that the team would be clad in brown suggested Bruins. Could be. Why not? The name wasn’t unknown at the time in U.S. sports, it’s worth noting: in college sports, it’s the Brown’s Bears were widely known as the Bruins, as were baseball’s Chicago Cubs.

Saturday the hockey team practiced for the first time. “I appreciate the fact,” said Ross, “that we don’t have too much time to get ready, and I’ll have to work fast with the amateurs.” The word from the rink over the course of the next ten days was that Ross was driving his men at a terrific pace and that no team that has made Boston its headquarters has ever been sent through such vigorous workouts. Ross had two players for every position other than goal, a correspondent for The Boston Daily Globe advised. “This double shift of men in good condition means hockey of the thrilling type.”

Thanksgiving night the new team lined up for its first and only pre-season game against the Saskatoon Sheiks of the Western Canadian Hockey League. A formidable professional crew, they’d just beaten the world-champion Canadiens twice in three exhibition games in southern Ontario. Manager Newsy Lalonde also played on the defence, and he had former NHLers Harry Cameron, Corb Denneny, as well as future stars Bill and Bun Cook skating for him, along with George Hainsworth in goal.

There were lots of possible reasons why only 5,000 spectators showed up. It was a holiday, and football season hadn’t quite wrapped up, and nobody knew the hockey players who’d just arrived. “Thrills were almost lacking,” was The Boston Daily Globe’s verdict on what an unfull house witnessed on Arena ice, “the crowd becoming enthusiastic only over an occasional clever stop by a goaltend.”

Sheiks won, 2-1, on a Bill Cook winner set up by Lalonde. The home team might have had a second goal, but referee Lou March rescinded it:

Late in the first period a mix-up in front of the Sheiks’ goal heaped half-a-dozen players on the ice, and when the tangle was straightened out by referee Marsh, the puck was in the net. Saskatoon, with two men serving out penalties on the side-lines, had five men on the ice.

Furthermore, there was an extra puck on the playing surface.

Marsh could not find the explanation, so he reduced the Sheiks by one and disallowed the goal.

On to the regular season. For their first NHL game, the Bruins faced Montreal’s newest team, known mostly in those infant months as “the new Montreal team.” Under the managerial eye of Cecil Hart, they’d been getting themselves up to seasonal speed in Montreal and Ottawa. Clint Benedict was the goaltender; notable skaters included Punch Broadbent and Canadian Olympic star Dunc Munro. Continue reading